Every business has a great story
So often business owners tell us that their story isn’t interesting or that people don’t care about their story. That couldn’t be further from the truth. Stories are what connect us, they bring us together around a campfire, make special moments at bedtime or what make us laugh when we are out with friends. Sto
What is YOUR mission?
When you read your company’s mission statement, does it tell your employees what they should care about or is it part of every department strategy, operational detail and customer experience? A mission statement shouldn’t be something that hangs on a wall that you include in your annual report. Having a clear message